Our Advantage

Poolwerx is committed to providing our partners with unwavering support and a competitive edge. When you invest in Poolwerx, you can rest assured that we also invest in you. Here's a sample of what of we offer to our franchise partners. 

We arm our partners for success.

poolwerx franchisee support

Because when you win, we win!

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Training and Support

Our pool school training program equips our partners with all the business and technical acumen needed to run a successful business. Each business owner will spend time with various experts covering Poolwerx systems, finances, inventory, retail, human resources, marketing and pool care. 

Because we place immense value in the education of our field, we also extend our training to program to our franchise partner employees. We want your managers, admins, retail and field staff to operate at the highest level to provide a superior client experience.  When attendees graduate from our pool school, they will be awarded a nationally recognized CPO accreditation, have a thorough grasp of the business, and walk away with a newfound confidence and vigor to jumpstart your franchise. Our continuing education programs will keep you ahead of the game and ensure all employees are on the same page. 

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Facilities for hands-on experience

We believe in providing constant hands-on support to all our franchisees. That’s why, we’ve constructed a state-of-the-art facility in the heart of Dallas to teach cleaning techniques, pool repair, general & preventative maintenance, and retail sales.

Our training center features an elevated swimming pool with exposed plumbing and fixtures to easily visualize pool infrastructure and learn things like identifying and repairing leaks. We also have an assortment of pool pumps, heaters, and tools to learn the ins and outs of equipment diagnostics and repair. 

Additionally, our mock retail storefront allows for robust training in retail sales and visual merchandising techniques. Our franchise partners are guided by our in-house experts so they confidently tackle any pool situation. 

Marketing Expertise

Our seasoned marketing team develops national marketing campaigns that put eyes on our brand. We maximize marketing return on investment by spending on proven marketing initiatives that resonate with our clients and create demand.

Using sophisticated digital targeting and SEM techniques, our goal is to make pool owners aware of our services and point them to our local Poolwerx stores and service partners to drive revenue. Poolwerx has invested in digital marketing tools that get in front of the competition, optimize campaigns, and capture metrics that attribute our digital efforts to actual in-store foot traffic. 

We’ve implemented automated chat tools on our website that integrate with multiple social media platforms and inquiry pages like Yelp and Google My Business into a single consolidated platform. These tools capture and direct leads to our partners and help manage client interactions, encouraging online reviews to build positive word-of-mouth across the web. 

Last, our marketing specialists provide support for local marketing efforts. If a partner needs a local marketing strategy, creative assets, or help managing their online digital ad spend, we’re here to help!

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Technology

Poolwerx has a team dedicated to optimizing our tech stack to streamline operations and stay ahead of the competition.

Currently, we use an intuitive cloud-based enterprise resource planning (ERP) system to manage the core functions of your business like invoicing, finance, supplies, and services. This allows our partners to manage their business on the go, from a service van, a retail location, or anywhere with an internet connection. The lack of a physical network infrastructure also means our technologies easily scale as our partners scale. We can easily adjust user permissions according to the size of each partner’s business and securely manage customer information, remotely. 

In addition to our ERP system, we equip all our service partners with a route service tracking and management system, a retail point-of-sale system, and our proprietary water testing equipment to provide quick, accurate readings. Our investment in technology is all designed around customer convenience and maintaining healthy pools. 

Human Resources Support

Human Resources Support

We understand that managing employees can be a complex and time-consuming task, so we offer support to help you attract, develop, and retain top talent. Our HR team develops training programs, helps ensure compliance with labor laws, and provides guidance on employee relations issues. We also offer access to a variety of resources, such as employee handbooks, policy templates, and online training modules.

And since finding quality candidates to work in your business can be a challenge, Poolwerx offers partners access to a hiring platform that makes it easier to find great employees. Partners can browse job description templates, easily publish job listings across multiple hiring sites, and manage applications in one easy-to-use location.

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Global Reach

Since our founding in 1992, Poolwerx has committed to working with the best vendors in the industry. We’ve nurtured decades-long relationships with top brands to stock our stores and service vans with top-tier products that customers trust. We leverage our collective presence abroad to negotiate fair prices and command prioritization from our service reps, ensuring our partners have what they need when they need it.

Join a global family of small business owners

Becoming a Poolwerx Franchisee is the first step into an exciting world of opportunity. We’ve worked hard to keep the process for joining the Poolwerx family streamlined and efficient, so you’re able to dive in as quickly as possible.

Contact our expert Franchise Development team to learn more.

Give our team a call

Want to chat about an opportunity at Poolwerx? Give us a call or fill out the enquiry form

1 800 407 6657

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